Quiddity

Transforming data into strategies.

Quiddity combines research with Big Data to create strategies for Marketing, Political Analysis and Corporate Reputation.

Big Data

The digital era brought with it an explosion of information sources. We help our clients to generate new opportunities to connect with consumers and make their processes more efficient through the selection, organization and evaluation of that information.

Marketing

We develop research strategies to understand consumer profiles, market size and product potential.

Political Analysis

We observe the relationship and interaction between the citizenry and the political system. We systematically monitor public opinion, compare our results and analyze them in order to craft strategies.

Corporate Reputation

We look for the ways in which society observes the private sector. Reputation is a key part of a business’ success.